Strong Zero
Strong Zero
Strong Zero is made by freezing fruit in liquid nitrogen. Liquid nitrogen has a boiling point of −195.8 °C (−320 °F; 77 K), and hence the "−196 °C" in the name. The frozen whole fruit is then pulverized and soaked in beverage alcohol. The final beverage contains the fruit juice, vodka and soda. The UK and Australian versions are marketed as containing Shochu in addition while this notation is lacking from the US release and is not mentioned in the version for the Japanese domestic market. The process produces a relatively low calorie and low sugar drink. As with many food and drink products available in Japan, new flavors are often released to coincide with the seasonality of different ingredients.
Australia
Following the success of the Double Lemon flavour, Beam Suntory launched a "Double Grape" flavour in Australia in October 2022. The Double Grape flavour comes in the same size cans and has the same ABV, and has 122 calories and has 0.0 g of sugar per serve.
United States
The brand launched "-196", pronounced "Minus One Nine Six", as a spin off in the United States in September 2024. While not the full strength of Strong Zero (5.5% versus the original's 9%), there are a variety of initial flavors offered: "Lemon", "Peach", and "Grapefruit", later expanding to include "Strawberry".