JD.com

JD.com

The company was founded by Liu Qiangdong on 18 June 1998, and its retail platform went online in 2004. It started as an online magneto-optical store, but soon diversified, selling electronics, mobile phones, computers, and similar items. The company changed its domain name to 360buy.com in June 2007 and then to JD.com in 2013. At the same time, JD.com announced its new logo and mascot.


Early years

In 2004, the company's B2C site went online as jdlaser.com. The company began using the domain name 360buy.com, and the name was changed to Jingdong Mall in 2007.


Early years

In 2007, JD.com established an in-house logistics department in order to provide more reliable and timely delivery service to consumers.

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