.xxx
.xxx
The TLD entered its sunrise period on 7 September 2011 at 16:00 UTC; the sunrise period ended 28 October 2011. Landrush period lasted from 8 November through 25 November, and general availability commenced on 6 December 2011.
Background
A gTLD (generic top-level domain) for sexually explicit material was proposed as one tool for dealing with the conflict between those who wish to provide and access such material through the Internet, and those who wish to prevent access to it, either by children and adolescents, or by employees at their workplaces.
Background
Advocates of the idea argue that it will be easier for parents and employers to block the entire TLD, rather than using more complex and error-prone content-based filtering, without imposing any restrictions on those who wish to access it. Editors of explicit content sites, however, were afraid that the use of a single TLD like .xxx would also make it easier for search engines to block all of their content.